The official website for the North American Society for Sport Management (NASSM)
SIRCThe SIRC Collection has 8 million pages of sport and fitness material. Users can search over 760,000 qualified references from thousands of international periodicals, books, e-journals, conference proceedings, theses, dissertations, and websites as well as direct links to full-text articles dating as far back as the 1700’s and encompassing over 62 different languages.
This book explores the phenomenon of digitization in sport management, with a particular focus on business models and how they are being transformed in this new digital era. The book explains how business models describe and underpin contemporary sport business, and how flexibility is the key to unlocking value in an era of rapid technological change.
Presenting a general overview of the sports business at both the college and professional levels, this volume places concerns such as the antitrust status of sports leagues, the stalled progress of gender equity in college sports, and the control of Performance Enhancing Drugs in historical context.
Thoughtful and deeply knowledgeable insight into many of the industry’s most contentious issues. Covering an era in sports that has experienced rapid change, the authors discuss such topics as gender equity, corporate sponsorship, collegiate athletics, diversity, and the future of sports.